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Covenant With Tennesseans

I received a brochure in the mail from Harold Ford, Jr. for Tennessee, which includes “A new Covenant with Tennesseans.” I found the first point a bit curious:

Pass a constitutional amendment to balance the budget and simplify our tax code so deficits and taxes will come down, investments in education, new jobs and technologies will go up and Tennesseans can start working and earning more.

A balanced budget constitutional amendment? I haven’t heard much about that one in the last few years. While I believe balancing the budge is a good policy, I’ve long viewed a constitutional amendment as a dubious proposition. And as a political matter, is there really a grassroots movement clamoring for such an amendment? Is this going to drive people to the polls? I haven’t been hearing it.
Seems an odd choice to me as the first point to make in a “covenant” with voters.